The master plan is designed as a sustainable destination development and 24-hour community that balances a truly mixed-use program with experience based design. The program accommodates residential, retail, grocery, theater, fitness, design center, F&B, office, and parking spread over 2.4 million square feet.

AE7 studied three design concepts as a way to determine the highest and best use for the site, opportunities for development, framework strategies, and open space networks. The design’s focused on a mixed-use development positioned around retail, specialty F&B, and open public spaces, while creating a civic ‘heart’ for the project. The master plan creates a true destination development that fully encompasses the live-work-play ethos, and aspires to set a new standard for shopping, dining, and nightlife.

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